ACADEMY 2022

July's Academy Highlight comes from Hospitality Consultant Nathan Gawlik, who explains the roles of digital marketing channels and how they affect your hospitality business.
 
In this presentation, you'll learn how OTA's or online travel agencies influence traveler behavior. In addition, we'll show through Google research how OTA's direct traffic to your website. We'll also cover tips on how to use OTA's to capture more direct bookings and increase your return guest rate.
 
Finally, OTA's are today's modern billboard and phone book rolled into one. If you want to get new guests, OTA's are a great tool for your hotel or other hospitality business to get found and get booked. 

Learn More About Products Mentioned in Presentation

Does your property have that special something that keeps your guests coming back? With any business it's not necessarily what we sell, but how we serve. In this informative ResNexus Academy session we will discuss how successful businesses large or small can develop important touchpoints that keep brand loyalty and spread word-of-mouth advertising.

In this presentation, Travis Orton, public relations manager at ResNexus provides real world examples of hospitality professionals using technology to create touchpoints, moments and experiences that grow their brand loyalty. 

Learn More About Products Mentioned in Presentation

May's Academy Highlight comes from Art Director Casey Cozzens, who explores the world of website design for your property.
 
In this presentation, you'll learn principles of design in terms of color, images, typography, visual hierarchy, and more. Casey also explains how to make your website ADA-compliant and SEO-optimized.
 
Finally, watch Casey's live website critique demonstration to see all of these design principles in action and learn about the website packages that ResNexus provides. Take this opportunity to learn how you can improve your website today!

Learn More About Products Mentioned in Presentation

In this presentation, Amy Mayfield, support manager at ResNexus explains how to use gift certificates and credit vouchers to track the purchase price of your bookings to protect your business and reduce your refunds. 

In addition, learn how scheduled deposits can save time and ensure that your property collects full payment on any remaining balances.

And more, find out how to use custom fields on your booking engine to help your property collect critical guest information as well as making a Expedia Promotion from within ResNexus! 

Learn More About Products Mentioned in Presentation

In this presentation, James Mayfield, president of ResNexus explains how to keep the future in mind when outlining company policies to protect your business. These past few decades have shown that the economy is fragile and subject to frequent change. By planning ahead and thinking critically, you can prepare your business to weather new changes and circumstances.

In this video, we also learn about Worry-Free Bookings™, which was ResNexus' direct response to the Covid-19 pandemic to help businesses survive and thrive in this new world environment. Lastly, James Mayfield explains the concept of mental errors, and understanding what warning signs to watch out for when dealing with guests and making decisions.

Learn More About Products Mentioned in Presentation

LOOKING TO THE FUTURE WITH

Worry-Free Bookings has helped hundreds of guests travel with peace of mind and has saved properties thousands of dollars. This couldn't be more relevant as the COVID Omicron variant captures news headlines. See how Worry-Free Bookings can help give you and your guests peace of mind and reduce financial loss due to last-minute cancellations at your property.

Learn More About Products Mentioned in Presentation

LET'S START WITH

During this ResNexus Academy Presentation we announced what was new with ResNexus! Get ready to explore the Gen6 Booking Engine, Contactless Check-in, Custom Fields, Airbnb Messaging, Site Optimization, Scheduled Deposits, Expedia Promotions, Google Hotels, New Calendar and more. 

Learn More About Products Mentioned in Presentation